(Original title: Centennial Bentley has begun to revolutionize itself! It will become a pure electric brand in 2030)
In the context of the accelerated transformation of global automobiles to electrification and the increasingly stringent emission standards for fuel vehicles, many car companies have begun to embrace new energy vehicles in advance. The luxury brand Bentley, based in Europe and the UK, is no exception. Bentley will also start "self-revolution" in this great car change.
According to foreign media reports, British luxury car manufacturer Bentley said on Thursday that as the auto industry begins to comply with stricter emission limits in Europe and China, by 2026, the company's model lineup will only include plug-in hybrid vehicles. And pure electric vehicles, and fully electrified by 2030.
Speaking of the Bentley brand, many people first think of it as an ultra-luxury car, and the logo with the letter "B" is impressive. Although it has been sold to Volkswagen, the century-old Bentley is undoubtedly one of the most successful ultra-luxury cars in the world.
However, today the world's automobiles are transitioning to new energy, if Bentley sits to die, it may also be swallowed by the wheels of history.
Bentley said that as part of the company's "Beyond100" strategy, they will launch two plug-in hybrid vehicles next year. The purpose of this strategy is to accelerate the development of electrified models.
Last week, Volkswagen announced that Bentley had returned to profitability in the third quarter, which was mainly due to the substantial increase in market demand for luxury cars.
Bentley CEO Adrian Hallmark said in a statement: "Within 10 years, Bentley will transform from a 100-year-old luxury car company to a brand new, sustainable , A model of luxury cars that is fully ethical."
It's just that, without the blessing of big-name V8 and W12 engines, they are replaced with the same batteries and drive motors as ordinary electric vehicles. Whether Bentley can regain the sense of dignity of ultra-luxury cars again, we will wait and see then.