On March 25, according to a report from xda, both vivo and realme had to cancel their respective activities due to the worsening of the overseas epidemic. Among them, vivo is temporarily canceling the launch of new products in India, realme is decided to postpone the release of the new series realme Narzo.
In the past two years, domestic mobile phone manufacturers have been very active in the estimated market, especially in the Indian market. According to data from Counterpoint Research, Xiaomi, Samsung and vivo each occupy the top three smartphone markets in India in terms of shipments in 2019.
However, the Xiaomi Mi 10 series, which was intended to land in India on March 31, was also notified today of the delayed release, which is undoubtedly a loss for Xiaomi.
In addition to the major mobile phone manufacturers suspended the release of new phones overseas, due to the current situation in India, Foxconn, OPPO, Xiaomi and Lenovo have suspended production in India's factories.
We must know that India's total shipments in the mobile phone market reached 158 million units in 2019, surpassing the United States for the first time to become the world's second largest smartphone market. Faced with the impact of the epidemic, the well-known analyst Canalys said: The worst is that the Indian mobile phone market will drop 4.2% in 2020.
Although domestic mobile phone manufacturers have stopped publishing new products overseas, they have chosen to publish new products online in the domestic market. Therefore, it seems that the epidemic has a far greater impact on international brands than brands in the domestic market alone.