Hurun China's top 10 consumer electronics companies announced that Xiaomi ranked second

On October 12, 2020, Hurun Research Institute released the "2020 Hurun China Top 10 Consumer Electronics Companies". Xiaomi ranked second with a value of 434 billion yuan, surpassing VIVO, OPPO, Lenovo, etc., and is the only one among the top 5 A listed company.

It is reported that this is the first time the Hurun Research Institute has released the list. The scope of the survey only includes private technology companies in mainland China where consumer electronics products account for more than 50% of total revenue. The market value of listed companies is calculated based on the closing price on September 30, 2020, and the valuation of non-listed companies refers to the publicly available valuation of the latest round of financing, or to the valuation of similar listed companies. Consumer electronics refer to electronic products used by consumers in their daily lives, mainly referring to smart phones and various wearable devices. The list does not include Gree, Midea, Haier and other traditional household appliances companies, and Cobos and other smart household appliances companies represented by sweeping robots.

Hurun Report, Chairman and Chief Research Officer, Hurun said: "China's leading consumer electronics brands are the most recognized Chinese brands overseas, especially Huawei, Xiaomi, VIVO, OPPO, Lenovo, and the best-selling African mobile phones. ."

The first release of the "2020 Hurun China Top 10 Consumer Electronics Companies" pays more attention to the actual value of the company rather than sales. Hu Run said: “Today is an era of value creation. The consumer electronics industry has created the world’s highest market capitalization company Apple, and the consumer electronics industry still has great development opportunities under the blessing of 5G.” For example, Hu Run, Lenovo Group, which earned RMB 360 billion last year, is worth The creation is only 54 billion. The value of Xiaomi's 434 billion is already 8 Lenovos, and the value of DJI innovation is already 2 Lenovos. The value of Transsion mobile phones sold in Africa has exceeded Lenovo.

As the only listed company among the top five companies on the list, Xiaomi Group is the fourth largest smartphone brand in the world. At the same time, it has established the world's leading consumer-grade IoT platform. The number of connected devices on the IoT platform reached 271 million smart devices (not Including smartphones and laptops). The business of Xiaomi Group has entered more than 90 countries and markets around the world. Become a constituent stock of the Hang Seng Index, Hang Seng China Enterprises Index and Hang Seng Technology Index.

In the second quarter of 2020, Xiaomi continued to maintain a trend of more-than-expected steady growth, and its mobile phone business stabilized in the mid-to-high-end market. Investment banks including JPMorgan Chase, Citi, Bank of America Merrill Lynch and many other investment banks are optimistic that Xiaomi will continue to gain market share and further stabilize the mid- and high-end market The market has given buy ratings one after another. Xiaomi's share price ushered in a big rise. As of the close on October 9, Xiaomi's market value has exceeded 500 billion Hong Kong dollars.

In the field of consumer electronics, Xiaomi has entered the next stage. In the next ten years, Xiaomi’s core strategy will be upgraded to "Mobile X AIoT". The AIoT business will build a smart life around the core business of mobile phones and act as an amplifier of Xiaomi’s value. With the further integration of smart interconnection, the core strategy of "Mobile X AIoT" will emphasize the multiplication effect and become the moat of Xiaomi's business model. In the future, Xiaomi's goal is to rely on consumer electronics, and a strong Internet of Things and Internet business ecology to become the leader of future lifestyles.