On January 28, market research institutions such as Canalys, Counterpoint, IDC and other market research institutions released data on the global mobile phone market in 2020, showing that OPPO’s global mobile phone shipments rose to fourth in the fourth quarter, a significant increase.
A very important reason for OPPO’s shipment growth in the fourth quarter was the pull of the Reno5 series. Since its release in December, the Reno5 series has become an explosive model, and sales have risen steadily, which has boosted the overall shipment volume of OPPO mobile phones and further stabilized. In the mid-to-high-end market of OPPO.
The OPPO Reno series has opened up the video phone track, and the Reno5 series further strengthened this positioning. It focuses on portrait video phones. It is the first to be equipped with FDF full-dimensional portrait video processing technology system, which can refine the portrait and picture quality, including AI face detection. , AI ultra-clear portrait, skin quality optimization, and a new generation of super anti-shake, super night scene video, video multi-frame HDR, AI video enhancement, etc., to help users easily take pictures with good portrait quality.
In the first quarter of this year, OPPO will also have a very heavy product: OPPO Find X3, as OPPO’s ten-year ideal work, Find X3 will be equipped with a number of the latest top technologies, including the Snapdragon 888 processor, and the first OPPO Self-developed full-link color management system, with 10bit image and video capture and display capabilities, the first hardware-level stacked DOL-HDR technology, better signal-to-noise ratio performance, higher dynamic range, I believe this technology Thanks to the blessing, the screen quality of Find X3 will take another step.