According to the latest data from March 28, according to the latest data from the counterpoint market research company, the "Global Smartphone Market Monitoring Report for February 2020" has been officially released recently. According to the information in the chart, global mobile phone sales have fallen by 13.9% year-on-year. . In terms of market share, Samsung, Apple, and Huawei occupy the top three positions with market share of 21.9%, 14.4%, and 13.2%, respectively. In addition, Xiaomi accounted for 9.2% of the market share, OPPO accounted for 8.2%, vivo accounted for 6%, realme accounted for 2.7%, and the remaining other mobile phones not mentioned accounted for a total of 24.3%.
From December to now, the mobile phone market has been continuously affected by the epidemic, and many mobile phone retail stores have closed or continued to open. For example, during the months of February and March, Apple closed other retail stores except China. In February, Apple ’s iPhone sales in China ’s offline retail stores were only 500,000, a 38% decrease from last year ’s sales. %.
On February 1st, Lu Weibing sent a Weibo post to express his views and opinions on the impact of the epidemic on mobile phones. "The epidemic may have a large impact on mobile phones. In the short term, it is a consumer effect. In the medium term, it is the supply chain coordination. In the long term, it is the purchasing power. . A senior analyst at counterpoint recently said that the market has shown signs of recovery and believes that the mobile phone industry will slowly pick up in the coming months.