Xiaomi held his 10th anniversary speech on August 11, and Yang Zhe, the new CMO, may play a key role

In the morning, Lei Jun, the founder of Xiaomi, announced on his microblog that he would hold a keynote speech on Xiaomi’s 10th anniversary with the theme of “never go forward” at 7:30 p.m. on August 11.

According to an open letter previously issued by Lei Jun, the speech will mainly include the following contents:

  • Summarize what Xiaomi has done right and wrong in the past ten years, and where to go in the next decade;
  • Once again, “self introduction”: who is Xiaomi and why Xiaomi struggles;
  • Several representative works for the 10th anniversary of Xiaomi have been prepared to “review” Xiaomi’s achievements in the past decade.

Undoubtedly, the 10th anniversary speech of Xiaomi group is also very important. Behind such a top priority, there must be a master. During this period, there were many masters who joined Xiaomi, one of whom attracted attention. Yang Zhe, who was previously employed as a CMO marketing general, should play a key role in the planning of the 10th anniversary speech if there is no accident. As a down-to-earth master who joined Xiaomi, there will be a big show on the first show. Although it is a “speech”, it is also likely that some new products will appear.

As a marketing master with great influence, Yang zhe once held important positions in apple, Samsung, Motorola and blackberry in China. It also created two classic cases of Huawei P7’s “gentleman like orchid” and Huawei mate 7’s “Jazz life”. For Yang Zhe’s first product in millet, the outside world is obviously full of expectations. It is believed that with the help of Yang Zhe, the development situation of Xiaomi in the domestic market will be further improved, and the high-end road of Xiaomi brand will be more clear. Let’s look forward to the speech on August 11.